Branding & Visual Identity

Customers judge you by the first thing they see: your logo, your colors and how you show up. We build a visual language that expresses what your business stands for, and apply it consistently at every touchpoint with your customers, from business cards to your social media profiles.

Visual system

  • Color paletteYour colors stay the same everywhere, with exact CMYK, RGB, HEX and Pantone codes.
  • TypographyHeadings and text in typefaces that combine style and readability.
  • Visual elementsSupporting graphics, patterns and icons that give your marketing one look.
  • Imagery styleArt direction for the photography and illustration your brand uses.

Brand guidelines

  • Usage rulesAny designer working on your brand knows the rules: logo placement, clear space and minimum sizes.
  • Do's and don'tsClear examples of correct and incorrect logo use.
  • Application mockupsSee your brand before production on signage, merchandise and real-world items.

Stationery and brand assets

  • Business cardsA professional design, ready for print.
  • Letterhead and envelopesYour official correspondence in one identity, with templates ready for Word and print.
  • Email signatureEvery email you send carries your brand, with a clickable signature.
  • Social media kitYour profiles match your brand: profile pictures, covers and editable post templates.

How we work with you

  1. We listen

    You tell us about your business, your audience and what you want your brand to say.

  2. We propose a direction

    We present the right visual direction before production.

  3. We design and refine with you

    We design the logo and visual system, and refine them with your feedback.

  4. You receive the full identity

    You receive the files and brand guidelines, ready to use everywhere.

Questions about branding

What does a brand identity project include?

It can include logo design, the visual system (colors, typefaces and elements), brand guidelines, and stationery and brand assets. We agree the right scope with you in the consultation.

Do I receive the source files?

Yes. You receive the source files (AI, EPS, PDF) and high-resolution PNG and JPEG.

Ask about branding

Send us the details of what you need and we'll reply as soon as we can with a clear plan.

Include your country code, e.g. +971

We'll get back to you as soon as we can. Your details are only used to answer your request.